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Craft Copy
Copywriter. Editor. Human.
Hi, I’m Victoria, the mind behind Craft Copy—where words are created with care.
I specialize in translating your brand’s vision into an authentic voice that can cut through the AI noise.
Let’s make your message heard.
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Copywriting
Landing Pages
Landing pages should do more than just look good—they should be easy to navigate. Get copy designed with UX/UI best practices in mind so your site can have style and substance.
Emails, Push, In-App Messages, etc.
No more messages left unread. From subject lines to social media captions, lifecycle communications, and yes, even a quirky Letterboxd review—get content that sparks engagement.
Product Descriptions/Listings
Accuracy is a good place to start (ex. "enjoy cold ice cream"), but let’s highlight what makes your offerings stand out (like unlimited toppings—now that’s attention-grabbing!).
Rewrites + Punch-Ups
Is your content feeling a bit outdated—or worse, meh? Don’t worry, we can find its sparkle again through polished and impactful copy that combines clarity and flair.
Extra Flavors
Editorial Operations Consulting
You know the work that needs to be done. Your team knows it too. The challenge lies in the how—the organized systems and processes that make it all happen. As a Notion-certified expert, I can assess, streamline, and transform your content workflow to ensure everything comes together seamlessly.
Brand Voice Development
You shouldn’t be selling to robots, so why sound like one? Let’s build a brand voice with real personality—a character that your human audience can actually root for.
Custom Projects
Have a specific idea you don’t see offered? Let’s talk shop.
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